Brookline Public Relations

In my role at Brookline Public Relations, I was required to wear a variety of hats and shift gears quickly and efficiently. Because we had so many clients on our roster; prioritizing and delegating are vitally important in order to ensure the work gets done to our clients’ expectations – and often beyond them. At Brookline, I work with a number of clients in the tourism, food and beverage, tech and aviation industries and have even worked with one municipality. The work varied greatly but involved the below tasks:

Planning, agenda writing and note-taking in weekly meetings
Managing social media for several clients, including image sourcing, copywriting and strategy, and running meetings
Writing press releases, pitches, media advisories and media briefs
Pitching news stories to the media and following up on media opportunities
Planning and initiating large-scale media events
Managing the company’s social media account schedule for Instagram, Facebook, Twitter and LinkedIn, writing copy and editing photos to abide by company guidelines
Managing my own account, including delegating tasks to colleagues and interfacing directly with the client

Through my time at Brookline, I grew tremendously in a variety of skills and have became much more confident in my abilities as a communications professional. I was promoted from the position of Account Coordinator to Account Executive after six months with the organization, which was an exciting next step for me.